Strengthens enamel naturally with micro-hydroxyapatite — no fluoride needed.
Real plant-based flavor powders like wintergreen deliver clean, long-lasting freshness.
No SLS, no fluoride, no glycerin — just clean, safe, earth-based ingredients.
Polishes teeth gently using fine minerals — effective, without the sting.
Infinitely refillable with no plastic toothpaste tubes, our Bits are better for our earth and oceans.
Formulated without toxins, dyes, or artificial sweeteners — even kids can use it!
We believe your mouth deserves better than mystery paste. That’s why every jar of our mineral tooth powder is made with just six clean, powerful ingredients — all chosen for their ability to support strong enamel, fresh breath, and a healthy oral microbiome. No fillers, no fluoride, and no synthetic junk — just real, recognizable ingredients that actually work.
our ingredients
Pure Ingredients. Proven Benefits. Nothing You Can’t Pronounce.
Hydroxyapatite
This bioavailable mineral is the exact same substance your enamel is made of — it helps rebuild, strengthen, and protect teeth naturally. We use micro-particle, not nano, for safer absorption and to avoid concerns around nanoparticles in the bloodstream.
Bentonite Clay
A natural detoxifier, bentonite clay gently binds to impurities, heavy metals, and bacteria in the mouth. Ours is third-party tested for purity, meeting safety standards for internal use (yes — including low-lead compliance).
Calcium Carbonate
This fine, food-grade mineral acts as a gentle polisher and supports remineralization. It also helps neutralize acids in the mouth, creating a healthier oral pH and reducing plaque buildup.
Sodium Bicarbonate
A naturally-derived sugar alcohol that not only sweetens without feeding bacteria, but may also help prevent cavities. It works similarly to xylitol — reducing plaque and supporting enamel health — but with even less impact on blood sugar and digestion. Plus it's safe to have around dogs!
Xylitol
A plant-derived sweetener that doesn’t feed harmful bacteria — in fact, it inhibits them. Studies show it may reduce plaque and support enamel remineralization, making it a powerful ally in oral health (plus, it tastes great without sugar). This version is toxic to dogs though, so keep it safe!
Erythritol
A naturally-derived sugar alcohol that not only sweetens without feeding bacteria, but may also help prevent cavities. It works similarly to xylitol — reducing plaque and supporting enamel health — but with even less impact on blood sugar and digestion. (This is our dog-safe alternative!)
Natural Flavor Powders
Our tooth powder is flavored exclusively with botanical-based powders These powders are made using plant extracts and essential oils, then spray-dried onto a natural carrier like gum acacia or maltodextrin (from tapioca or organic corn).
They deliver a clean, refreshing taste — without artificial flavors, synthetic preservatives, or petrochemical solvents. Whether it’s wintergreen, peppermint, or another refreshing note, our flavors are always free of anything fake. Just real taste from real plants.